Seven out of ten first VP Sales hires at SaaS companies may not survive twelve months in the role.[1] That figure tends to land as
Israel’s high-tech sector just delivered one of the most paradoxical reports in its history. According to the Israel Innovation Authority’s 2025 Annual High-Tech Report, exit
Many B2B SaaS, AI-native, and technology companies invest in campaigns, AI tools, and automation – yet still struggle to build a scalable global GTM motion.
For decades, the channel partner model in B2B software was built on a predictable formula: resell licenses, implement, customize, train, support, and expand. Professional services
AI-native startups are being built faster than any previous generation of software companies. Products that would have taken years to develop can now be launched
Why SaaS and AI Startups Must Master Go-to-Market or Risk Disappearing For nearly two decades, software startups believed in a simple formula. Build a great
How successful software and technology companies attract and activate the right partners Most B2B software and technology leaders today already accept a basic truth: channel
Expanding into international markets is one of the most powerful growth levers for B2B software and SaaS companies. But for many smaller vendors and startups,
Not every channel partner hangs a sign that says “Reseller.” In fact, most don’t. That’s the challenge with partner-led growth: You’re looking for independent businesses
