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Advanced Global Strategy and Smart B2B Marketing Tactics – Joining Forces

We are happy to invite you to our next event – Advanced Global Strategy and Smart B2B Marketing Tactics –Joining Forces – which will be held on November 14, 2018 at 9:30 AM at Oracle (Entrance B, 6th floor), 18 Aharon Bart St., Petah Tikva. In our gathering we will introduce various, sometimes surprising methods for creating competitive advantages that enable successful penetration of international markets. Our meeting will also include a session about one of the most challenging barriers that B2B companies [...]

The Paradise of Software Companies

The purpose of this paper is to encourage entrepreneurs, who are interested in entering a new venture and develop a product in the software field as well as founders and directors in existing software companies, who are coping with rather difficult sales challenges in general and international sales in particular – and show them the bright side. Some of the following complaints by many software companies may sound familiar to you: The potential customers show no initial interest in the [...]

7 Top Marketing Automation Tools for SMBs

Today we host an article by Mersad Berberovic from Leadpath: What are the best marketing automation tools for today’s small to medium businesses? If you are going to operate competitively, and stand a chance to survive and thrive in this economic environment, you’ve got to have automation. This is especially true when it comes to marketing. So, what are the top tools for entrepreneurs, startups, and SMBs? What Marketing Automation Can Do What is marketing automation really, what can it do for your [...]

The B2B Marketing Olympics – Unlocking the Secrets of Local Markets

USA Vs Germany Vs China Vs Japan Vs Colombia We are happy to invite you to our next event – The B2B Marketing Olympics – Unlocking the Secrets of Local Markets – which will be held on May 9, 2018 at 9:30 AM at Google Campus Tel Aviv, Electra Tower (Ampa Tower), 34th floor. Register here One of the most challenging aspects of global marketing is selecting the territories in which to market the products. It is a particularly interesting question in [...]

How to Penetrate into International Markets? – Seminar

https://youtu.be/S2DHDE8xraM Seminar on integrating marketing and Web strategy for B2B software companies. Are you planning to break into international markets? Do you wish to increase  your success? We invite you to a seminar,  to be held on March the 21st 2017, dedicated to the  penetration process of B2B software companies into global markets through a B2B marketing  and Web strategy, based on our experience as consultants accompanying companies in similar stages. For registration click here.