Beam Global’s Fireside Chat Series – Perimeter 81

b2b marketing

Watch the first interview of Beam Global’s Fireside Chat Series, where CEOs share
secrets of global B2B software marketing – with Sagi Gidali, co-founder and CPO,
at Perimeter 81.

In these interviews we have selected CEOs and founders of top B2B software
companies and startups, which have made their breakthrough to global markets.
Learn:

– What were the challenges that they have faced in international markets?
– What was the go-to-market strategy that they have devised?
– Valuable tips in the B2B international marketing & sales arena

In this video, Sagi, a serial entrepreneur who creates and optimizes SaaS solutions, reveals the story behind converting from a B2C business to a B2B one, with Perimeter 81, a Secure Network as a Service that is transforming the way network security is consumed.

Learn which territories they have successfully targeted, low touch sales vs high
touch sales and channel management.

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Beam Global, a marketing consultancy and strategic planning firm headed by Ori Ainy, advises B2B high-tech and software companies and startups on international marketing, sales, and business development and provides sales execution services. Beam (illuminate) in Beam Global refers to companies, which, even if they are small and unknown, can compete with large international companies by gaining global exposure and by projecting an image of up-and-coming professional big-league players that have the potential to lead in their field.

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