In today’s competitive market, B2B software and SaaS companies looking to expand globally must establish strong relationships, build credibility, educate potential customers, and position themselves
Focusing or spreading out? Each strategy holds its own advantages and the ability to characterize the target audience for the product as well as the
Watch how two creative marketing activities have positioned this company as a leading global player in the QA software market Watch this interview of Beam
Leading local cloud recruitment system vendor was looking for years to pave its way into global markets. Watch closely the lessons they have learned. Watch
Do your product and overall global marketing strategy target the bigger deals? If so, you need to effectively prepare for Enterprise sales. We are happy
One cornerstone of a marketing strategy is defining the target customers. Determining the target customers affects the characteristics of the sales process and therefore also the preparation
We are happy to invite you to our next Webinar – B2B Videos – Your Missing Piece for Global Expansion – to be broadcast on December 17,
Many of the B2B software and start-up companies I meet with have plans to expand their activity and enter international markets, based solely on their
“Our system is flexible,” “We are very flexible,” “The system’s flexibility makes it suitable for any type of client” – do these messages sound familiar?
We are happy to invite you to our next event – Smart Global Expansion ‒ Experts Share Their Marketing Secrets & Solutions – to be held
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ABOUT US
Beam Global, a marketing consultancy and strategic planning firm headed by Ori Ainy, advises B2B high-tech and software companies and startups on international marketing, sales, and business development and provides sales execution services. Beam (illuminate) in Beam Global refers to companies, which, even if they are small and unknown, can compete with large international companies by gaining global exposure and by projecting an image of up-and-coming professional big-league players that have the potential to lead in their field.
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