
“The Distributor is My Client”
Any reasonable person would tell you that this statement has a built-in contradiction. In a live survey that I conducted during one of my lectures

Any reasonable person would tell you that this statement has a built-in contradiction. In a live survey that I conducted during one of my lectures

We cordially invite you to our upcoming event – “The Alternative Pitch – Presentations and Software Demos that Actually Work” – to be held on

The importance of preparing an international marketing plan for the purpose of planning and implementing marketing and sales operations abroad has already been discussed at

Appointing distributors in B2B start-ups and software companies is rather common. In a previous article, we listed the 5 Most Deadly Mistakes of B2B Start Ups

The dream of breaking into global markets During my work, I accompany startups and small to medium tech companies in the B2B field in their

Most start-ups and software companies in the B2B field recruit distributors abroad. The benefits are clear, and the following can be included as the major

International high-tech companies wishing to extend their global reach to new territories may opt for building up indirect sales channels. Using distributors is a common