בוובינר שקיימנו לאחרונה עם חברות תוכנה ו SaaS בתחום ה B2B מכל רחבי העולם בנושא המסע עם שותפים עסקיים לשווקים בינ”ל, ביקשנו מהמשתתפים לענות על
How should ISV/SaaS vendors reach, attract, onboard & build profitable partnerships? Which channel partner myths harm your global business? We are happy to invite you
A common phenomenon I encounter in my work meetings with B2B software companies and startups is the frustration of founders, CEOs and sales managers that
חברות תוכנה B2B המבקשות להתרחב לשווקים בינ”ל זקוקות פעמים רבות, לבנות מערכי מכירה לא ישירים. לרוב, מערכי המכירה, כוללים מפיצים, ריסלרים או סוגים אחרים של
Most B2B software companies I work with seek to identify distributors, resellers or other channel partners in order to promote their products in relevant international markets.
Any reasonable person would tell you that this statement has a built-in contradiction. In a live survey that I conducted during one of my lectures
Appointing distributors in B2B start-ups and software companies is rather common. In a previous article, we listed the 5 Most Deadly Mistakes of B2B Start Ups
The dream of breaking into global markets During my work, I accompany startups and small to medium tech companies in the B2B field in their
Most start-ups and software companies in the B2B field recruit distributors abroad. The benefits are clear, and the following can be included as the major
International high-tech companies wishing to extend their global reach to new territories may opt for building up indirect sales channels. Using distributors is a common
