One of the issues that B2B software companies, which are seeking to market their products in international markets are struggling with, is whether it is
We are happy to invite you to our next event – Advanced Global Strategy and Smart B2B Marketing Tactics –Joining Forces – which will be held on
The purpose of this paper is to encourage entrepreneurs, who are interested in entering a new venture and develop a product in the software field
Exhibitions and conferences have been, and surprisingly are still one of the common B2B marketing channels CEBIT 2018 changes format and turns into a stage
A common phenomenon I encounter in my work meetings with B2B software companies and startups is the frustration of founders, CEOs and sales managers that
Today we host an article by Mersad Berberovic from Leadpath: What are the best marketing automation tools for today’s small to medium businesses? If you
USA Vs Germany Vs China Vs Japan Vs Colombia We are happy to invite you to our next event – The B2B Marketing Olympics –
Geektime published a survey listing the main reasons startups fail. Quickly glancing at the survey shows that “bad marketing” is responsible for only 15% of
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Beam Global, a marketing consultancy and strategic planning firm headed by Ori Ainy, advises B2B high-tech and software companies and startups on international marketing, sales, and business development and provides sales execution services. Beam (illuminate) in Beam Global refers to companies, which, even if they are small and unknown, can compete with large international companies by gaining global exposure and by projecting an image of up-and-coming professional big-league players that have the potential to lead in their field.
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