In today’s competitive market, B2B software and SaaS companies looking to expand globally must establish strong relationships, build credibility, educate potential customers, and position themselves
In today’s interconnected world, expanding globally is a crucial step for B2B software and SaaS companies aiming to scale their businesses. However, venturing into international
Intrםduction Acquiring accurate and up-to-date mailing lists is crucial for successful B2B software outreach campaigns. It allows you to reach a targeted audience and personalize
In a recent webinar about The Channel Partner Journey with B2B SaaS and Independent Software Vendors (ISVs) from all over the word, we’ve asked participants
Focusing or spreading out? Each strategy holds its own advantages and the ability to characterize the target audience for the product as well as the
Should B2B Software and SaaS companies and startups publish their prices online or should they rather provide a quote offline? This question intrigues many B2B
How this company, that has developed a cloud solution which is taking personalization to the extreme, handled their product-market fit process and why eventually did
What are Industry Directories? More and more B2B clients (68% according to a Forrester research) prefer learning about products and exploring them independently online, instead
How a YouTube video with only 50 views has transformed this bootstrap self-funded company from a local IT integration vendor into an international software company
Leading local cloud recruitment system vendor was looking for years to pave its way into global markets. Watch closely the lessons they have learned. Watch
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Beam Global, a marketing consultancy and strategic planning firm headed by Ori Ainy, advises B2B high-tech and software companies and startups on international marketing, sales, and business development and provides sales execution services. Beam (illuminate) in Beam Global refers to companies, which, even if they are small and unknown, can compete with large international companies by gaining global exposure and by projecting an image of up-and-coming professional big-league players that have the potential to lead in their field.
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